The local bee supply store people price their honey for $9 a quart, $10 with comb in it. Last year was the first I had sold. I gave my daughter a jar and she took it to work( in Knoxville) about 90 mile away. She called and said several people wanted some. I told her $8 a quart but she priced it at $10 a quart and sold all I had(about 30 quarts). It is probably a little higher in the bigger cities. We live in a small town. Both my hives died last winter and I had to start over this spring so I've only had about 2 shallows(20 qts) to sell so far. I got an extractor and kept the comb intact, so I am anxious to see how fast they can refill.