I know for me it is a hard sell. People here have just lost the knowledge of how to eat it. If I tear up some frames (it happens) when extracting, I will throw them to the side to be cut into jars with the honey as we extract. I get a buck more a jar with comb. But people just like to look at it, not eat it for some reason. I made bee-o-pac comb honey a couple years back. Still have 3 left that never sold. I use them to show people honey comb.